Commercialism And Credibility

Okay, there’s been a lot of talk on this blog about a few things that I want to address, not just about me, but about friends of mine and issues I feel affect the community in general.

And I’m sure it’s gonna get ugly before it gets pretty again…

The subject is one of much controversy lately:  Commercialism.

Some look at it as the root of all evil, some hate all involved in it, some just want everything to be free and for no one to ever make any profit off the community – ever.

Okay, fair enough.  But let’s have an honest discussion about this stuff here.

First of all, yes, I admit – I’m a commercial guy.  Didn’t start off that way, but now I’m into it.  I don’t make any bones about it.  I sell a book, I belong to commission based affiliate programs, and all that stuff.

In short:  I make money off of this site and other sites I run.

NO SURPRISE.

But understand one thing… I have a code I live by.  A "moral" code.  I’ve always preached that in order to be successful – with anything – you need to have standards and you need to stick to them.  You must have rules you set for yourself that YOU FOLLOW, and never break – not once.  No exceptions.

Be it with women, work, health, what have you… rules will keep you on the path to success, and you break them at your own peril.

Here are my rules:

1.  I do not endorse anything I have not used myself and do not believe in.  If you see me recommend a product, seminar, ebook, service, workshop – whatever – on this site, it is because I THINK ITS GOOD.  In the end, the only thing I have to go on is what I feel has helped me to grow as a person.  I get approached reguarly from various websites want to exchange links, sign me up as an affiliate, get me to run promotions, etc.

I turn 99% of them DOWN.

Simply because I can see in two minutes whether or not they actually have something valuable to contribute to my growth as a human being or not.  If they don’t, I pass them by and you NEVER hear about them from me or on this site.

2.  I do not claim to be anything I’m not. I don’t walk around singing "I’m the greatest PUA in the world, the other guys suck and stole everything they know from me."  I don’t post false field reports, and I don’t claime to be even one of the TOP PUAs.

I’m still learning, just like the rest of you.  I feel like I will probably NEVER be a top PUA in the community, and you know what?  I’m cool with that – because I don’t want to be a master PUA.  I want to be a guy with a great lifestyle who has wonderful women to share it with.  I don’t want to have threesomes every night.  I want to find one special girl for me.  Since I got involved in the community years ago, my life has completely changed for the better, and I’m a much happier man for it.

When it comes to seducing women and getting them into bed the very night you meet them, there are much better guys than me out there.  I know a few things, but for the most part, that’s still part of my game I’m working on.

However, I do know how to approach women like nobodies business, and that’s what I teach.  Its fun to teach that.  Its fun to go out to a club and try something new that works and then teach it to others.  I enjoy that stuff.

There have been many opportunities for me to create new products based on stuff I don’t feel I’m qualified to teach, and I have resisted them for that very reason.  Not only is this right from a moral standpoint, but if I did try to "fake it" in this community, I’d have my ass handed to me.  All the liars and cheats eventually get exposed.

3.  I value others who need help and are willing to recieve it.  This is my most important rule.  For me, going commercial was never about getting rich.  It was really about helping others as I help myself.  There are LOTS of men out there who need help with women, men who’ve had experiences similar to mine, who I can relate to.  But not all of them WANT to be helped.  They want to wallow in their misery and complain and stay stuck where they are.

The people who truly want to change are the people I value, and want to help.  Having money to advertise helps me to reach them.  Having money to go out and meet more women and learn helps me to develop and pass on my knowledge.

I get lots of emails every day from guys who want help, and though I can’t answer them all personally, I try to when I can.  And when I can’t, I try to either put up a blog post here concerning the issue, or I create a product to sell.

But make no mistake about it:  I do not look at people as dollar signs.  I would never sell anything I don’t believe wouldn’t help others.  When I was at my lowest, I needed something to give me hope, direction, and take me by the hand to guide me.  I do not want to ever be involved in anything that could hurt someone who needs that type of help, and that’s why this rule is very important and close to my heart.

Now that you know where I’m coming from, let’s talk a bit about the Annihilation Method…

I know that the marketing and promotion for that turned a lot of people off.  But understand something:

If You Were Turned Off By The Marketing, This Product Was Not For You.

Look, I’ve been a fan of Neil for years.  He was the one guy I admired most in the community, before his book ever hit the shelves, before anyone even really knew of him, he was someone I respected and admired for his skills at seduction (all you need to do is read the archives of my blog to know this).

When I had the chance to work with him on the Annihilation Method seminar – I JUMPED AT IT.  Like all of you, I’m a constant student, and to have a chance to learn from THE MASTER (I don’t care what anyone says, he’s #1 in my book) was an opportunity I couldn’t pass up.

I was involved with the seminar, and the making of the course, but Style was in charge the whole time.  I wasn’t some "puppeteer" pulling the strings behind the scenes.  I was there to assist Neil in any way I could, and sometimes he made decisions independently of me that honestly surprised me.

Things like:  Giving money to charity.

Things like:  Putting on a free seminar for everyone who bought the course.

Things like:  Only releasing 375 copies of the Annihilation Method.

But regardless of all that, we both knew that the Annihilation Method was a KILLER course.  Its unlike anything this community had ever seen before, or probably ever will see again.

I showed sneak peaks of it to my friends, people like Steve Piccus, Masterclass, The One, and Zan – each and every one of them was amazed by what they saw.

The five guys Neil coached personally saw radically different results with women within ONE DAY of being at the workshop, and their lives haven’t slowed down since.  We have a private message board we post on (Neil, me, and the final five) and I’m constantly amazed by their progress.

Understand:  Pick-up isn’t just some knowledge base you are entitled to.  It is a SKILL SET.  you pay to be trained in skill sets.

Want to be a doctor?  Spend $100,000 for med school to learn the skills of a doctor.  Want to be a lawyer?  Spend $100,000 for law school and learn the skills of a lawyer.  Want to be a mechanic?  Spend the money to be trained like a mechanic.

Can you learn all those skills on your own?  Sure!  Nothing is stopping you from reading every book you can find on a skill set and applying it yourself.  But it is not unreasonable to PAY for training in a skillset.

(After all, you don’t see message boards full of people bitching about how Dr. Wiseman is only teaching his tripple-sutcher technique to people willing to pay him for it.)

And the better the training, the higher the price you have to pay for it.  That’s how the world works.

Neil and I knew that people were upset that The Game had exposed a lot of the more common tactics to the public and made them ineffective.  That’s why we wanted to limit the number of people who learned the Annihilation Method – to keep the techniques taught in there fresh and effective.

After we sold out on Saturday (and yes, we did sell out, don’t believe all the haters out there), we got slammed by emails from people complaining they couldn’t buy for some reason or another.

If it was all about the money for us, we’d have continued to sell the product over and over and over again, cashing in while the iron was hot and laughing all the way to the bank.

We Did Not Do That.

We sold 375 copies, and that’s it.  We will never sell the Annihilation Method again.  This is it.  Its over and done.  We TOLD you guys that, and we stuck to our word.  How’s that for credibility?

Neil could have easily made THREE TIMES what he made off the Annihilation Method, but that wasn’t the point.  Money is NEVER the point.  Money is what comes as a result of your intention.  Neil wanted to give something OF VALUE back to the community.  He spent 4 years pioneering techniques he gave away for free to the community and what happened?

People took them and cheapened them by selling them as their own (I’m looking at you, RSD).  Everyone began using them, and they lost their effectiveness.  There was a time you couldn’t step foot on the Sunset Strip here in LA without girls having heard your material 100 times from other guys who DIDN’T KNOW HOW TO USE IT.

We wanted to avoid that with the Annihilation Method.  The price point was to limit it to people who had already achieved some measure of success in life (Because Health, Wealth, and Relationships are all connected.  Success in one aspect means you can have success in another).  It was also to keep it out of the hands of people who would abuse the technology.

Not only that, but look at what you get for $3779 – a MASSIVE training course from the best seducer out there (8 DVDs, 7 CDs, over 1000 pages of text); Free teleseminars where Neil answers your questions; a FREE seminar in November Neil will be putting on out of his own pocket where he will personally work with you on your sticking points.

In my opinion, the course was CHEAP for what you get!

(And keep in mind, knowing Neil, he’s got a few more surprises for the people who bought the course)

Even as we speak, the people in the final 375 must sign CONFIDENTIALITY AGREEMENTS before they can recieve their course.  That’s how commited Neil is to his belief that the Annihilation Method should retain its value.

And you know what?  As soon as the course gets out, you’re going to start hearing about what is taught in it, and you’re going to see how people are using it, and it will eventually become a part of the community.

But the difference is:  It will be VALUED.  And that’s what’s important to us than making billions of dollars.

At the end of the day, when it comes to making money and having credibility, I can sleep well at night.  I do not care what other people have to say about me, because you know what?  I do not base my self worth on their opinions.

I have moved beyond that.  I feel I conduct myself ethically and morally, and I have no qualms about how I do business or how I value my time and knowledge.  If you don’t like that, you at least have to respect it.

So for those of you who bitch and moan about my lack of credibility, my "shoddy" marketing, and all the other stuff, I just have this to say to you:

Do not come to my site anymore.

Seriously.  If you think I’ve become a joke, why bother with me?  Unless you know, deep down, that I’m not a joke, and I’m still worth your time.

So which is it?  I’ll leave it to you to decide.